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A commitment, production 100% made in Callson
1.1. Telephone surveys

The management team at Callson has a long experience of field managing in large institutes and masters all CATI methods from the most basic to the most complex.


Our clients have access to all the facilities necessary in order to follow the evolution of their surveys (briefing system, pilot conducting, on site quality control, distance controls, daily feed-back.)

2. Face-to-face surveys

Callson also offers the possibility of realising face-to-face surveys. Specialising particularly in data gathering during professional salons or in the general public, we are able to conduct surveys in the street, in shops and in companies.

3. Web (CaWi)surveys
» Callson has at its disposition all the tools necessary to recruit, conduct interviews and follow the results in real time. The experience of the technical teams covers site studies, advertising impact, concept testing, and Internet and Intranet panels.
4. Data processing
» Callson processes its data with the use of powerful software tools allowing the realisation of the most complex processing.
5. Codification
» An unavoidable stage when it comes to quantifying the verbatim of open questions, Callson also intervenes in these operations.
» Our telephone omnibus CALLBUS (1000 interviews representing the French population – weekly periodicity – Cost per question)
» The barometer of French directors.
» More than 60% of our activities are realised on the problematic of B2B.
» Our international studies, B2B and B2C represent 30% of our missions: we make worldwide telephone contact from our production centres.
» - Almost 5% of our surveys are realised amongst company employees in order to compare internal points of view.
The different fields of surveys  :


New markets: structure, attractiveness, positioning, segmentation
Competitive positioning
Opinion (electoral measures, vote intention simulation…)
Client satisfaction
Lectorate / Audience
Image and notoriety
Mystery shopping
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SAS CALLSON - 137, rue Marcadet - 75018 PARIS - Tel: - Email: