Callson operates in both B2B and B2C areas, in France and internationally, on survey samples ranging from a few tens to several thousands of individuals.
Callson is a multi-site organisation centralised in Paris, allowing us to adapt more easily to the individual budget requirements of each client.
AN INDEPENDENT COMPANY
Founded in January 2003 by Laurent Poggi and Larbi Houari (formerly of IPSOS)
Our core business is market research, media and opinion.
Our expertise is in collecting quantitative data and processing information.
Our clients are research institutes, marketing, communication, advertising and event agencies, consulting firms, large companies and institutions.
FIGURES
€ 3,500,000 in turnover
350,000 interviews per year
70% of our clients are research institutes
60% of studies, B2B
25% of studies, international
20 employees (including 10 supervisors)
2 production sites
150 CATI workstations
A network of 230 CATI researchers
A network of 800 face-to-face interviewers
OUR COMMITMENTS
We are attentive to:
• Each client, each request
• Our market, our competitive and technological environment
• Our team and our network of interviewers
Ensure competitiveness
• By controlling our costs …
• … to propose realistic budgets
• Being responsive
Guaranteeing quality
• Implementation of data collection in accordance with specifications
• Meeting the deadlines, general instructions of research and those specific to each client
• Optimisation of recruitment, training and management of survey staff
• Quality control throughout the projects
• Mastery of production tools
• Client involvement, CALLSON Managers and teams
Advise you
• Proposal of alternative methodologies, adapted and innovative solutions…
• … while remaining within the scope of our data collection procedure
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